Tuesday, July 15, 2008
I wrote an article about Bluecasting, a new form of advertising that allows advertisers to advertise directly to your cell phone as you're walking around places like the mall. This is a fascinating more of advertising, and I think there are a lot of moral questions to be asked before it's adopted in full scale. However, with the right considerations, I think you could bring a lot to people's lives, given that personalization is such a real possibility nowadays.
Monday, July 14, 2008
I wrote about the top 10 SEO myths, as originally posted by Search Engine Land. I think it's fascinating to hear what people believe about SEO, since it's such a "black art" to most people. At the end of the day, it's just complicated, and with the right research and connections, you can learn the ropes. Once you've learned what's really going on, it's not that hard, because the algorithm doesn't change that dramatically for those of us who are playing by the regular SEO rules.